Get the most of your assets
Explore ready-to-use marketing materials to grow your practice.
Digital
Practice website kit
Your website is often the first place patients look for information about your services. Adding a clear and engaging section about 32Co clear aligners shows patients that your practice offers cutting-edge orthodontic solutions.
Our Practice Website Kit includes everything you need to update your site: professionally written copy, high-quality images, and flexible length variations to suit your layout. It’s all ready to share with your web developer or website manager.
Tip: Ensure this section is easy to find, ideally linked from your homepage or services page, so patients won’t miss it.

Social media posts
Social media is a fantastic way to reach both current and potential patients. Our pre-designed posts for Facebook and Instagram are simple to use and customisable through Canva. Add your practice’s logo, contact details, and any special offers to make the posts your own.
To get the best results:
- Captions: Keep them clear, engaging, and action-oriented. For example, “Start your smile journey today with [Practice Name]!”
- Hashtags: Use a mix of local and dental-specific hashtags (e.g., #SmileTransformation, #[YourCity]Dentist).
- Timing: Post at times when your audience is most active, such as evenings or weekends. You can schedule posts for these times easily.
- Consistency: Aim to post regularly—once or twice a week can help keep your practice top-of-mind.

Digital screens
Use your waiting room to spark interest in clear aligners with our digital screen visuals. These high-quality images are designed to catch the attention of patients already sitting in your practice. They highlight the benefits of clear aligners in a clean, professional style.
Tip: Create a rotating loop of content that includes these images along with other services or testimonials. A balanced mix keeps your screen engaging and helps promote your wider range of treatments.

Physical
A5 Flyers
Flyers are perfect for sparking curiosity and starting conversations. Display them in your waiting room, at reception, or anywhere patients might pick them up while waiting.
Tip: Position the flyers near high-traffic areas, such as beside the sign-in desk or coffee station. Encourage your team to hand them directly to patients who may be interested in orthodontic options.

Poster A2
Our eye-catching posters are designed to stand out and generate interest at a glance. Placing them in high-traffic areas—such as hallways, waiting rooms, or near bathrooms—ensures maximum visibility.
Tip: Pair your poster with other assets, such as flyers or digital screens, to reinforce the message. You can also feature them during patient open days or events to boost awareness.

Need more help?
If you have questions about using these materials or want additional tips to maximize their impact, don’t hesitate to reach out to your account manager. They’re always happy to help!